The branding process can feel sooo daunting, heavy and intense. With customer Avatars, colors that are suppose to illicit certain emotions and implied meaning in a logo. That's a lot pressure on something that should be natural and fun.
So I'm here to say...
Have fun with your brand. It's rooted in you. It is you.
You already have the best branding tool you could ask for at your fingertips: your eyeballs and your heart. Armed with those two forces go on Pinterest or anywhere on the internet where you know there is a goldmine of pretty and start plucking images that speak to your heart. I recommend 5-12 images (that's an arbitrary number range that keeps you from spending the better part of the day sleuthing for photos, but still offers you inspo). Just so you know... if you pick 13 images you're not doing it wrong.
Morale of the story: YOU CANNOT DO THIS WRONG.
After you have your images selected get your fanny over to Canva and start creating that beautiful brand of yours. As it happens, I have created a 12 minute video on how to do just that, so you have no excuses.